Pupils in York are being asked ‘should you sack your chauffeur?’ as part of a drive to improve pedestrian safety at school gates.
Dringhouses, Hempland and Westfield primary schools are piloting the scheme and are holding short assemblies to launch it this week (w/c 26 February).
The children will be shown examples of poor driving habits, illustrated in a lighthearted way, but with the intention that they will help to encourage their parents to drive and park more considerately.
Currently, the council receives frequent and numerous complaints about unsafe driving and parking outside schools. This partnership approach with schools aims to involve young passengers to encourage their drivers to behave in a more responsible way around the school, making it safer and more pleasant for everyone.
In addition, parking awareness road sign characters will be loaned to the schools and located to best influence driver behaviour. The campaign will be supported by monitoring and enforcement against illegal and inconsiderate parking.
If the pilot proves successful, it will be rolled out to other primary schools areas where inconsiderate driving and parking have been identified as a particular concern.
Gill Williams, headteacher of Dringhouses Primary School, said: “Inconsiderate and dangerous parking and driving during morning drop-off and afternoon pick-up times is a constant problem for our school. There are road markings outside school to deter cars from parking close to the school gates, however a small minority of parents still choose to park on these lines or use the entrance to the school gates to drop off or do a U-turn. It is only a matter of time before someone is seriously injured.
“We very much welcome this new safety initiative and hope that, by engaging the children in a fun and creative way, the importance of road safety awareness will be raised.”